About us

Brand story.

METZ blue

A German Brand.

Through a combination of the strength of Skyworth, a global player in the TV business, and the 85 years of experience of traditional German manufacturers Metz, high-quality smart TV solutions are being created by METZ blue, with the aim of making state-of-the-art screen technology available to everyone.


We’re convinced that technology shouldn’t just work – it should also be fun. Our products are characterised by high reliability – they are simple to operate and, thanks to smart functions, can bring almost unlimited entertainment into your living room.

METZ blue: The new, global brand from Metz

2018 was a very special year for German TV manufacturer Metz: not only was the company celebrating its 80th anniversary, it will also be introducing its new global brand “METZ blue”. METZ blue is aimed at a broad market segment and will be available on all continents in the long term.

Metz Classic – always first class.

For 85 years, Metz Classic has been developing and manufacturing products in Germany and as such has one of the richest traditions among German consumer electronics companies. True to our claim, Metz Classic products are “made in Germany” to provide customers with first-class quality. As such, Metz Classic stands for technical perfection with respect to durability, reliability, picture and sound quality and user-friendliness.